Hello my gnarly little internet friends! & Welcome to Part One of my blog series Social Media Guide. In this post I'm going to give you my personal tips on how to successfully collaborate with brands.
In this world of social media, it's all about standing out. Finding your creative root that makes you different from the rest. What really makes you, you. & That alone is what brands are looking for when they reach out to you. They are in love with your image, layout, & how you represent yourself (at a first glance) that they want to see you featuring their brand. So, let's get started. xx
Don't be afraid to reach out to brands & tell them your rates. As an artist, you should always be aware of your self-worth. You should pride yourself in the countless hours you spend on social media, taking photos, editing them & posting. Always know that your creativity is eminent and that distinguished look is what the brands are looking for in a promotion.
Once you & the brand agree on your rate, require payment prior to posting (unless they are a reputable brand) to avoid scams.
I'm not talking about right away necessarily, unless the brand decides to lock in their guaranteed post(s). Majority of the time, the brand & myself agree upon waiting for confirmation that the product has been successfully delivered.
**NOTE: How to tell when a brand is establish/reputable. This is NOT a brand that has over 100k followers, but receives only a couple hundred likes or less. Although, that doesn't meant you shouldn't collaborate with them. This just locks in that the collaboration is in fact, underway to avoid the brand scamming you.
Always make sure to receive tracking information. This is self explanatory. ;)
Communication is key. Talk to the brand! Whether it is discussing dates to post the photo, asking for a email to send the high resolution photos, or agreeing on a caption. Not only does this keep you organized & focused on your collaboration, but also helps build a further connection with the brand by showing initiative on working TOGETHER. After all, that's what a collaboration is.
Don't just get paid, post & end the collab on a cliff hanging note. Follow up with a confirmation & thank-you email. Not only is it social media etiquette, but this also lets the brand know how grateful you are to have been working with them. & Ending on a positive note could also lead to future collaborations with them.
How To Stay Organized:
I will go more into detail on how to stay organized in Part 3, but I couldn't hold this in any longer. So two of my favorite social media bloggers Amber Harder from @tats4now & @KatGaskin of Salty Pineapple came together & made this rad little book called The Content Planner. It is a 16 month long planner that allows you to manage your OWN social media accounts! This way you can plan ahead & keep track of all your social media posts without having to rely on the forgetfulness of the human mind.
The Content Planner comes in a blue case that makes it perfect for traveling so you don't risk damaging it. You also receive two full sheets of cute little stickers featuring Instagram, YouTube, Snapchat, Pinterest, & more. As well as 3 camera-shaped paperclips to keep your place.
Over all, I couldn't be more impressed with how perfect The Content Planner is. If you really want to become a successful Social Media Influencer, this is a MUST-HAVE. I don't know how I used to make it by without it!
You can purchase your own Content Planner by clicking this rad little button below! Xx
Things To Remember:
It's okay when you and the brand don't see eye-to-eye and decide not to collaborate. Don't become discouraged from it. There are thousands of other companies looking for a certain look that you might just have. They just haven't found you yet ;) xx.
I hope these tips will help you kick butt in your career as a social media personality!
Stay tuned next Thursday 10/21/16 for my Social Media Guide Part 2 on How To Price Your Instagram Posts! xx